The Ultimate Guide to Social Media Marketing in 2025: Learn it’s Strategies, Tools, and Trends In today's Year 2025 the digital-first world, social media marketing is more than just a buzzword—it's a strategic necessity for digital business. With billions of active users on platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok, social media has become a powerful tool for businesses to connect with their audience, build brand visibility, generate leads, and enhance customer engagement. This Lokesh Kumar Singh SEO Specialist Pune blog post serves as a comprehensive, practical guide to social media marketing. Whether you're a startup, small business, or established brand, this article will walk you through everything you need to know—from the basics to advanced strategies, tools, and emerging trends. What is Social Media Marketing? Social media marketing (SMM) refers to the use of social media platforms to promote products or services, build brand awareness, fo...
Top 25 Facebook & Instagram Ads Interview Q&A for Freshers in 2025 The business effect of social media in terms of revenue generation can be substantial. Social media not only promotes brand visibility but acts as a direct revenue channel through targeted advertising, social commerce, lead generation, and customer retention strategies. What are Facebook & Instagram Ads? They are paid ads businesses use to promote content and reach targeted audiences. Why are they important? They offer a wide reach, precise targeting, and measurable performance. What is Facebook Ads Manager? A tool to create, manage, and analyze Facebook/Instagram ad campaigns. What are the main ad objectives? Goals include Awareness (brand reach), Consideration (traffic, engagement), and Conversions (sales). What is a target audience? A specific group defined by age, gender, interests, or behavior that your ads are aimed at. Types of ads available? Image, video, carousel, sto...