Top 25 Facebook & Instagram Ads Interview Q&A for Freshers in 2025 The business effect of social media in terms of revenue generation can be substantial. Social media not only promotes brand visibility but acts as a direct revenue channel through targeted advertising, social commerce, lead generation, and customer retention strategies. What are Facebook & Instagram Ads? They are paid ads businesses use to promote content and reach targeted audiences. Why are they important? They offer a wide reach, precise targeting, and measurable performance. What is Facebook Ads Manager? A tool to create, manage, and analyze Facebook/Instagram ad campaigns. What are the main ad objectives? Goals include Awareness (brand reach), Consideration (traffic, engagement), and Conversions (sales). What is a target audience? A specific group defined by age, gender, interests, or behavior that your ads are aimed at. Types of ads available? Image, video, carousel, sto...
How to Use AI for SEO: A Complete Guide for 2025 and Beyond Artificial Intelligence (AI) is revolutionizing every aspect of digital marketing, and Search Engine Optimization (SEO) is no exception. From keyword research to content creation, technical SEO to user experience — AI tools and techniques are reshaping how we optimize websites for search engines. If you’re a digital marketer, blogger, entrepreneur, or business owner, learning how to use AI for SEO is no longer optional — it’s essential for staying ahead of the competition. In this guide, we’ll explore how AI is transforming SEO , practical tools you can use, and actionable strategies to integrate AI into your SEO workflow. Why AI Matters in SEO Today Before diving into specific tactics, let’s first understand why AI is such a game-changer for SEO. Search Engines Use AI : Google’s algorithms (e.g., RankBrain, BERT, MUM) are powered by machine learning and natural language processing (NLP). T...